Twitter, Facebook, Instagram, etc; how important are these sites to our blogs?

Bookish Verbosity is a non-regular feature at AEROPAPERS where I talk about topics that are related to books, blogging, and the book community.

It’s one of the things that people, particularly publishers want to know when we ask for review copies or ARCS. Sometimes we use it to measure our blogs success (although I’m a very firm believer that you shouldn’t completely focus in this aspect. Love the hobby don’t focus much on the numbers).  But my question is how really crucial social media to one’s blog?

In this modern age most people, predominantly internet savvy has social media accounts, most especially these two giants in the field: Facebook and Twitter. Admittedly I don’t have Facebook (I just don’t like the atmosphere there) but I do have tons of social media sites (like more than 10 different social media accounts but mostly are personal accounts). And sometimes I neglect them. The accounts that I’m actually very active are Twitter and Goodreads although I don’t tweet a lot compare to other people (I think I’ve tweeted about reaching my 5000th tweet this week and that took me five years to achieve, lol, talk about slowpoke).

Before I didn’t see the importance of reaching other people other than my preferred platform which is this blog. And maybe because I was contended of just posting my opinion online without being noticed. And that went for years until recently I decided that it was time to reach other people. To know other bloggers. That maybe it’s much nicer to have people who are unaware of my blog to know Aeropapers and me. At that time I decided to cross-post my reviews over at Goodreads. Then later on I also started promoting my posts via Twitter. I also used other ways so people can read my content like Feedburner and Bloglovin. And it was great decision I’ve made for my blog because in this way I get to reach wider readership. Heck, I even get to tweet albeit short convo with my favorite authors and that’s really big deal for me.

We are in this age where internet is very relevant and important part of communication. In a way it helps us to do more than just what our blog can solely achieve. Aside for the convenience of sharing your content through these mediums, I get to chat with other bloggers and to get to know them in a more personal level. It is important for me because of the benefits I’ll get from it. Still, like the other people said we should be responsible on how to use it. It’s a very powerful medium so we need to use it appropriately.

How about you, are social media very important to your blog? How many social media accounts are you handling right now? What are the benefits do you get using these sites? Care to share it with me? :happy: